It was a pleasure to create the short blipverts for Kohinoor.
We decided the best way to convey these quirky offbeat ideas was to work in a lo-fi 90’s cartoon style (think Robot Chicken / meets Rick n’ Morty) that could quickly set a tone from the get go with the typography supers and give a very quick and vibrant visual gag.
We decided the best way to convey these quirky offbeat ideas was to work in a lo-fi 90’s cartoon style (think Robot Chicken / meets Rick n’ Morty) that could quickly set a tone from the get go with the typography supers and give a very quick and vibrant visual gag.
From concept to completion in a crazy timeframe! We made these spots by going for a big mix media execution we combined hand drawn animation, photography and claymation to bring these vivid spots to life.
A Studio Hansa project
Role: Creative, Art Direction, Design, Directing, Animation